We believe every advertising dollar should reach real customers. Our mission is to eliminate click fraud and help businesses maximize their advertising ROI.
MyClickShield helps advertisers investigate suspicious website traffic and use the controls supported by their advertising platforms. Its purpose is to make traffic review part of ordinary campaign management.
We saw a need for advertisers to investigate website traffic alongside their ad-platform reporting. Platform invalid-traffic filtering, website classifications and qualified business outcomes answer different questions, and a useful review brings those perspectives together.
We built MyClickShield to solve this problem. Our platform uses weighted detection signals — including device fingerprinting, behavioral analysis, and bot framework detection — to identify and filter invalid clicks in real time.
Today, we help advertisers review traffic across Google Ads, Meta Ads and Microsoft Ads workflows and configure supported protection actions. The objective is a clearer basis for decisions about traffic quality and advertising spend.
We believe every advertiser deserves to know their budget is reaching real potential customers, not bots and fraudsters.
Every blocked click is logged with detailed reasons. Our dashboard shows exactly what we detect and why, so you can verify our accuracy.
Our detection algorithms evolve constantly. We monitor new bot frameworks, fraud techniques, and attack patterns to stay ahead of fraudsters.
Advanced detection algorithms with minimal false positives. Our weighted scoring system is designed to avoid blocking legitimate customers.
24/7 support via live chat and email. Dedicated account managers for agency and enterprise customers. We succeed when you succeed.
Our detection system analyzes every click across multiple signal categories
Canvas, WebGL, Audio context, screen resolution, installed fonts, and browser properties create a unique device identifier.
Mouse movements, click patterns, scroll behavior, and keyboard dynamics distinguish humans from automated bots.
IP reputation, VPN/proxy detection, datacenter identification, and geolocation verification identify suspicious sources.
Selenium, Puppeteer, Playwright, PhantomJS, and other automation frameworks are detected through browser inconsistencies.
Direct API integrations for automatic IP exclusion
GCLID tracking, automatic IP exclusion via API, Search, Display, YouTube, and Performance Max support.
FBCLID tracking, Custom Audience exclusion, Pixel Guard protection for Facebook and Instagram.
MSCLKID tracking, automatic IP exclusion, Bing Search and Microsoft Audience Network protection.
Key moments that shaped MyClickShield
Founded by a team of digital marketing professionals who experienced click fraud firsthand on their own campaigns.
Added Google Ads API integration for supported account and exclusion-management workflows.
Launched advanced behavioral analysis with hundreds of weighted detection signals to identify sophisticated bot traffic.
Expanded the integration workflow to include Meta Ads (Facebook/Instagram) and Microsoft Ads.
Launched enhanced detection with 300+ weighted signals including bot framework detection for Selenium, Puppeteer, and Playwright.
Expanded protection across Google, Meta and Microsoft Ads with real-time IP exclusion syncing and centralized reporting.
Experts in ad tech, cybersecurity, and fraud prevention
Former digital marketing director with 15+ years in ad tech. Experienced click fraud firsthand, leading to MyClickShield's founding.
Machine learning engineer with background in cybersecurity and fraud detection. Leads our detection algorithm development.
20+ years building scalable real-time systems. Previously at major tech companies. Works on detection performance and operational reliability.
Passionate about customer outcomes. Ensures every customer maximizes their ad spend savings with MyClickShield.
Full compliance with EU data protection regulations
AES-256 encryption for all data at rest and in transit
Review current information in our Trust Center
Enterprise-grade infrastructure with global CDN
MyClickShield is operated by VELJASMELE LTD, a company registered in England and Wales.
We started MyClickShield because we got tired of advertisers telling us the same story: "I think my ads are wasting money but I can't prove it." Google's filters miss the sophisticated stuff. The competitor tools either gate detection behind enterprise pricing or render reports nobody understands.
Our job is simple: show you exactly what's wasting your ad spend, block it before it costs you, and explain the math so you can defend the decision to your CFO. No hand-waving, no proprietary "AI" black box — just measurable wins on your ad account.
We're a remote-first team across Europe and North America. Hiring slowly and intentionally — when we hire, the role is fully scoped and the person owns it end-to-end.
Currently hiring: Senior Detection Engineer · Customer Success (EU) · Technical Writer
[email protected] →Logos, headshots, attributable quotes, milestones, and a 24h-SLA press contact — all on the press page.
Visit press kit →For partnership conversations, investor relations, or strategic discussions, route through the founding team directly.
[email protected] →7-Day Free Trial
Start your free 7-day trial and review the setup, traffic reports and supported controls for your campaigns.
Official Google Ads, Meta and Microsoft Advertising API integrations — no charge during your 7-day free trial.
Cancel anytime. No long-term contracts.
Beyond the feature list, you need an installation that works, reports you can understand and help when something goes wrong. Here are practical questions to ask when deciding whether MyClickShield suits your business.
Try a real task during the evaluation: checking a connection, investigating a visit or preparing a report. Notice where you need help and bring that question to support. The experience will tell you more about day-to-day use than a general product description.
Start with the problem you are trying to solve. If you manage advertising campaigns, you may want to inspect paid visits and use the account actions available for those campaigns. If bots are overwhelming a form or application, your website team may also need controls at those endpoints. If you are building a platform, you might want risk information that your developers can use inside it.
These needs lead to different purchasing questions. A marketer can try a dashboard and judge whether it helps explain suspicious visits. A developer evaluating an API needs documentation, a way to handle failures and time to maintain the integration. A publisher reviewing advertising inventory may need another type of reporting entirely. Describe your own situation when speaking to a provider: the affected website, source of traffic and action you need to take. That makes it easier to establish whether the product can solve the problem before you compare prices.
Decide who will check account connections and respond to unexpected traffic or customer complaints. In a small business, that may be the person already managing campaigns. In an agency, assign responsibility for each client. Keep the routine manageable: look for connection problems, review unusual changes and follow up on any unresolved visit or rule.
Leave a short handover note with the installation location, connected account IDs, important exceptions and where reports are kept. Include the steps to check after a website redesign, new checkout or staff change. If a customer cannot use a form, the next person should know where to look and whom to contact. Record why you changed a setting, especially when allowing an exception. That explanation is much more useful six months later than a list of addresses with no dates or reasons. Review access when someone joins or leaves the team.
Read the provider's privacy information, service terms and data-processing documents before installing a tracker. Identify the information the service uses and who in your business will access it. If someone else manages privacy or website consent for your organization, involve them early so the installation fits the way your site is set up.
Ask specific questions where the documents do not answer your needs: how long records are kept, how access is managed, what you can export and what happens when you stop using the service. Check the tracker with your existing consent configuration and other website tools. Keep visitor records and account credentials out of public contact forms; agree an appropriate support route if an investigation needs sensitive information. Save the relevant documents and the date you reviewed them. Revisit the setup when you change the website, advertising accounts or the people who can access the reports.
Tell us which website and advertising platform are affected, what you expected to happen and what you saw instead. Include when the issue started and whether anything changed shortly beforehand, such as a new landing page, tag-manager update or account permission. A missing visit, a disconnected account and an unexpected flag need different checks.
For a particular visit, include its approximate time and the relevant record details. For an installation problem, provide the affected page and how the snippet was added. Remove passwords, payment details and unnecessary personal information from screenshots. If support needs more sensitive records, ask how to share them appropriately. When you receive a suggested change, confirm which account or page it applies to and what result to check afterwards. Keeping the conversation tied to one reproducible example usually makes troubleshooting easier than sending a large export without explaining the problem you want solved.
Suppose a campaign suddenly receives more clicks without more enquiries. Before investigating, you only know that costs have risen. Pausing the campaign may stop the spending, but it can also stop genuine customers reaching you. Start by noting the affected dates and checking whether you changed the budget, targeting, offer or landing page around that time.
Next, inspect the traffic source and a few visits from the affected period. Test the enquiry form yourself. If you find a page problem, repair it. If a particular group of visits looks suspicious, review the available protection settings for that campaign and record the change you make. Afterwards, watch both the suspicious activity and genuine enquiries. This before-and-after example shows how to narrow the response. To assess your own result, compare similar days and keep other campaign changes in the record so you can see what helped.
Look for reviews that describe something you expect to do yourself: installing the tracker, finding a flagged visit, connecting an account or asking support for help. A review from an agency managing several clients may be especially useful to another agency. A shop owner running one website may have different priorities.
Check when the review was written and whether it refers to the plan or feature you are considering now. Note recurring questions, then try those tasks during your own evaluation. If several reviewers discuss the reports, open a report and see whether you can understand it without help. If support matters to your team, bring a real setup question to the conversation. Customer feedback can help you judge the day-to-day experience, while your own campaign data will be needed to assess results. Keep those two questions separate when deciding whether the service suits your business.
Look for a clear starting point when reading a case study: the business, advertising channels, dates and problem being addressed. Check what changed and which result was measured. Fewer suspicious visits, lower advertising charges and more qualified sales describe different outcomes. The report should make clear which one actually improved.
Ask whether the business also changed its ads, budget, offer or landing page during the same period. Those changes may affect the result. If you want to run your own comparison, save the original campaign report and note each adjustment as it happens. Choose similar days and allow for the time customers normally take to buy. Use a relevant case study to prepare questions for your trial, especially about setup and reporting. The scenarios and diagrams here explain how to investigate a problem; they are not published customer performance results or a prediction of the saving your account will achieve.
Start your report with the campaign, dates and question you investigated. For example: enquiries fell after a new placement started sending traffic. Show the change in spend and qualified enquiries, then add a few visits that explain why you investigated that source. Include the action taken and any question that still needs an answer.
If the report goes to a client, explain unfamiliar terms the first time you use them. They should be able to see what happened without interpreting a list of IP addresses. Keep the detailed records available for the person checking the account. Where a change has been made, say when you will review its effect and what you will compare. A short report with a specific follow-up is easier to use in a campaign meeting than a long list of blocked visits with no explanation of how customers or advertising costs were affected.
Start with a website whose campaigns and customer journey you know well. Confirm that visits are recorded, the correct advertising account is connected and forms or checkout still work. Review a few records with the person who will manage that site. Write down the installation steps and any questions you had to resolve.
Use those notes when adding the next website, but check its own requirements. A shop, a booking site and a lead-generation page may use different domains, forms and tracking tools. Confirm the account IDs and conversion steps for each one. If a site needs an exception, record why rather than adding it to every account. Keep a way to reverse a change if genuine visitors encounter a problem. After each installation, check the first records and connection status before moving on. This makes it easier to find mistakes while the details of that setup are still fresh.
Pick one campaign you understand well. Install MyClickShield on its landing pages, connect the appropriate account and confirm that a test visit is recorded. Open a few traffic records to see whether you understand the information shown. Check the available response to a suspicious visit and make sure ordinary customers can still submit a form or complete checkout.
Try the tasks you will need after the trial: finding an affected campaign, reviewing a flag and explaining a result to a colleague or client. Write down questions for support as they arise. Before the trial ends, check the selected plan, when charging starts and how cancellation works. A quiet campaign may not produce enough sales in one week to judge a financial improvement. In that case, use the trial to assess installation, reporting and ease of use, and be specific about what you still need to learn.
