Prices and plan limits
Quote the plan name, billing period and included allowance together. The price a reader needs can depend on advertising spend, websites and the protection product selected.
Check current pricing →MyClickShield for journalists
Download our published logo files, use the product description below and contact us to check a fact or request an interview.
Brand files and product information
The downloads below are the existing MyClickShield logo assets. Keep their proportions and leave enough space around the mark for it to remain legible.
Primary logo
The published PNG wordmark used in MyClickShield email communications.
Download PNG →Alternate logo
The alternate published PNG wordmark. Choose the version with clear contrast on your background.
Download PNG →Shield symbol
The vector shield used as the website icon. Suitable for small references to the product.
Download SVG →Need other media?
Ask about a current product screenshot, an interview or an image requirement. Include the intended use and publication deadline.
Email a media request →Product description
MyClickShield is a click-fraud and bot-protection platform for advertisers and agencies. It helps teams inspect suspicious website visits and manage supported protection actions for Google Ads, Meta Ads and Microsoft Ads. Advertisers can review visit-level signals and reporting alongside their own campaign results. The website describes the products, setup steps and current pricing, with a seven-day trial available. Protection controls differ by advertising platform and selected product. Campaign performance also depends on targeting, bidding, offers and conversion tracking, so product illustrations and investigation examples should be distinguished from measured customer results.
Check details before publication
Protection by platform
Google Ads, Meta Ads and Microsoft Ads have different controls. Identify the platform and the action described when reporting on detection or blocking.
Read about the product →Security requirements
Use the current documentation status when describing audits or certification. Send any procurement requirement that the public documents do not answer to our security team.
Review security information →Examples and measured results
Our industry scenarios explain how to investigate campaign problems. They should not be quoted as measured customer savings or performance benchmarks.
Read the investigation examples →Contact the media team
Include your publication, topic, deadline and the facts you need to check. For a quote, tell us how you plan to attribute it and request confirmation of the speaker's name and role.
Checking facts for an article about click fraud
Start with the claim you want to verify and the period it covers. Ask what was counted, how the activity was classified and whether any financial result was measured. Keep vendor statements and independently measured findings clearly attributed.
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For a product or media question, use our contact page and describe the detail you need. A diagram or sample dashboard explains a feature; it should not be presented as a customer's measured result unless a documented case supports it.
Does a click fraud statistic apply to your business?
Before using a statistic in a budget discussion, check its source, dates and definition. Was the study counting ad impressions, clicks, website visits or requests? Which channels and countries did it cover? A report about one type of traffic may tell you little about a local service campaign or a specialist B2B business.
Keep the link and the definition with any number you quote. If a report gives a percentage, check what that percentage is a share of and how the researchers identified invalid activity. Then compare the question with your own account. You might inspect a particular network or source because a report highlights it, but use your campaign records to judge its effect on your business. For a client presentation, explain these limits in ordinary language. A useful statistic helps you decide where to look; it cannot tell you what a particular advertiser has already lost without account-specific information.
What makes a before-and-after comparison useful?
Look for a clear starting point when reading a case study: the business, advertising channels, dates and problem being addressed. Check what changed and which result was measured. Fewer suspicious visits, lower advertising charges and more qualified sales describe different outcomes. The report should make clear which one actually improved.
Ask whether the business also changed its ads, budget, offer or landing page during the same period. Those changes may affect the result. If you want to run your own comparison, save the original campaign report and note each adjustment as it happens. Choose similar days and allow for the time customers normally take to buy. Use a relevant case study to prepare questions for your trial, especially about setup and reporting. The scenarios and diagrams here explain how to investigate a problem; they are not published customer performance results or a prediction of the saving your account will achieve.
Do you need ad protection, bot protection or a risk-data service?
Start with the problem you are trying to solve. If you manage advertising campaigns, you may want to inspect paid visits and use the account actions available for those campaigns. If bots are overwhelming a form or application, your website team may also need controls at those endpoints. If you are building a platform, you might want risk information that your developers can use inside it.
These needs lead to different purchasing questions. A marketer can try a dashboard and judge whether it helps explain suspicious visits. A developer evaluating an API needs documentation, a way to handle failures and time to maintain the integration. A publisher reviewing advertising inventory may need another type of reporting entirely. Describe your own situation when speaking to a provider: the affected website, source of traffic and action you need to take. That makes it easier to establish whether the product can solve the problem before you compare prices.
What is the difference between a click, a visit and a conversion?
A click is an interaction recorded by the advertising platform. A website visit is recorded after someone reaches your site, using the rules of the tracking tool. A conversion is the action your business has chosen to count, such as a submitted enquiry or paid order. These numbers can differ because someone clicks more than once, leaves before the page loads or returns later to buy.
A flagged visit also needs an explanation. It means the protection system identified something to review or act on under your settings. Check the reasons and action status before describing the visit as a confirmed financial loss. When comparing reports, use the same dates and check how each system defines its totals. If one counts all website activity while another counts paid clicks, a direct percentage comparison can mislead. Knowing what each term means makes it easier to ask support a precise question and explain campaign results to a colleague.
How to investigate a sudden increase in ad clicks
Suppose a campaign suddenly receives more clicks without more enquiries. Before investigating, you only know that costs have risen. Pausing the campaign may stop the spending, but it can also stop genuine customers reaching you. Start by noting the affected dates and checking whether you changed the budget, targeting, offer or landing page around that time.
Next, inspect the traffic source and a few visits from the affected period. Test the enquiry form yourself. If you find a page problem, repair it. If a particular group of visits looks suspicious, review the available protection settings for that campaign and record the change you make. Afterwards, watch both the suspicious activity and genuine enquiries. This before-and-after example shows how to narrow the response. To assess your own result, compare similar days and keep other campaign changes in the record so you can see what helped.
How much money has click protection actually saved?
Start with what you were actually charged and the results your business received. A flagged visit does not automatically equal a paid click. Your advertising platform may already have filtered or credited some invalid activity. Check its reporting and billing adjustments before adding up a claimed saving from the same visits.
For a practical comparison, look at spend per qualified enquiry or paid order before and after the change. Include the subscription fee and the time you spend reviewing traffic. For example, if ten flagged visits are multiplied by a $4 average click price, the resulting $40 is an estimate of possible exposure, not proof of a $40 refund. Keep estimates labelled and explain the calculation. A useful review should show whether your account is producing better-quality enquiries or orders for its overall cost, with promotions, bid changes and other adjustments taken into account.
What should you check before installing a traffic tracker?
Read the provider's privacy information, service terms and data-processing documents before installing a tracker. Identify the information the service uses and who in your business will access it. If someone else manages privacy or website consent for your organization, involve them early so the installation fits the way your site is set up.
Ask specific questions where the documents do not answer your needs: how long records are kept, how access is managed, what you can export and what happens when you stop using the service. Check the tracker with your existing consent configuration and other website tools. Keep visitor records and account credentials out of public contact forms; agree an appropriate support route if an investigation needs sensitive information. Save the relevant documents and the date you reviewed them. Revisit the setup when you change the website, advertising accounts or the people who can access the reports.
Which customer reviews are useful when choosing a provider?
Look for reviews that describe something you expect to do yourself: installing the tracker, finding a flagged visit, connecting an account or asking support for help. A review from an agency managing several clients may be especially useful to another agency. A shop owner running one website may have different priorities.
Check when the review was written and whether it refers to the plan or feature you are considering now. Note recurring questions, then try those tasks during your own evaluation. If several reviewers discuss the reports, open a report and see whether you can understand it without help. If support matters to your team, bring a real setup question to the conversation. Customer feedback can help you judge the day-to-day experience, while your own campaign data will be needed to assess results. Keep those two questions separate when deciding whether the service suits your business.
What information should you include when contacting support?
Tell us which website and advertising platform are affected, what you expected to happen and what you saw instead. Include when the issue started and whether anything changed shortly beforehand, such as a new landing page, tag-manager update or account permission. A missing visit, a disconnected account and an unexpected flag need different checks.
For a particular visit, include its approximate time and the relevant record details. For an installation problem, provide the affected page and how the snippet was added. Remove passwords, payment details and unnecessary personal information from screenshots. If support needs more sensitive records, ask how to share them appropriately. When you receive a suggested change, confirm which account or page it applies to and what result to check afterwards. Keeping the conversation tied to one reproducible example usually makes troubleshooting easier than sending a large export without explaining the problem you want solved.
How can you tell why a visit was flagged?
Open an example flagged visit and check when it happened, which campaign brought it and what the visitor did. Several visits from one address may deserve a closer look, but offices and mobile networks can share addresses. A customer researching a costly purchase may also return repeatedly. The visit's timing and behaviour help you judge whether the flag makes sense.
Then check what happened after the flag. Was the visit recorded for review? Was access restricted on the website? Was an available action sent to an advertising account? Check the status shown for your setup. If you cannot explain a particular decision, save its date, campaign and record details for support. Looking closely at a few examples is a useful way to learn the dashboard, spot a configuration problem and decide whether a rule needs adjusting before you apply it more widely.
